SWAY is a new sales system founded on self-organization, cross-functionality, and a value-based approach. The eﬀectiveness of SWAY has been proven in practice: having been successfully utilized in more than 20 countries around the world. Sales volumes increase primarily due to the eﬀectiveness of the system, creating value for the client, and a day-to-day interaction between sales and marketing. SWAY users have observed sales growth from 43% to 127% within a 12-month period. However, performance indicators are inﬂuenced by a combination of factors such as the professionalism of employ-ees and support from management.
Thus, the success of the SWAY system depends on 2 key prerequisites:
1. Active support for the implementation of SWAY is displayed by senior managers, as is their willingness to change the pro-cesses, culture, and structure of the company.
2. The professionalism of the sales and marketing specialists who are a part of the SWAY team. The SWAY system does not teach people how to sell; but sets them up for success.
SWAY - Sales with Agile - is the composite of Scrum, the principles and values from the Agile Manifesto, coaching & leadership approaches, self-organization, and years of the author's experience in sales management.
$895 per personREGISTER NOW
Throughout this course, you will use examples from your company and develop a transformation plan for your teams.
Bring your real challenges and together we will create an action plan for the next 3-months.
$1,295 per personREGISTER NOW
Marina Alex will provide hands on mentoring for your sales teams during the challenging time for your teams. After the workshop, Marina will attend all SWAY meetings and provide guidance and insights on your journey.
$1,995 per personREGISTER NOW
A great opportunity to obtain tools, techniques and knowledge about SWAY (Sales with Agile).DOWNLOAD SWAY GUIDE
As an entrepreneur, management consultant, and agile coach, Marina pioneered the practice of Agile Sales and specialises in building sustainable and robust agile organisations. She is an accomplished sales executive and, over time, has learnt what it means to be a true servant leader to sales teams. Under her guidance, her teams regularly outperform all other teams, exceed their sales targets, and enjoy coming to work.
Marina’s extensive sales background gives her a unique understanding of how business works – allowing her to uniquely solve complex cultural and business problems. During this time, she has launched more than 170 agile teams and coached more than 50 top-executives. Marina is the author of SWAY (Sales with Agile) which helps many sales teams across the world today.